Logo and brand identity

We will create a great new logo so you project your brand in the way that's right for you.

A professionally-designed, custom logo for your site

A great logo is at the heart of every good website, and our skilled in-house creative design team will consider the branding needs of your business before coming up with original ideas to make a logo that stands out.

Types of logo design

Simple, quick logo

Need a simple logo, yesterday?

Let us create a simple, original, unique logo in a matter of hours, for a minimal cost.

We will produce it in forms that are web-reading (SVG, or scalable vector graphic), and ready for print.

Creative process logo

Typically we go through a thorough, creative process to create a logo.

We consult with you to understand your business and your customer audience, and the image you'd like to project.

We agree a fixed budget in advance, and go through a controlled process with reviews along the way.

Refining existing

You have a logo already, but need it to be brought up to date?

We often deal with this situation, and so we have a starting point. You can tell us what you like, and don't like about the existing logo. It's about where you have been, and where you are going.

When refining a logo, we are careful to consider how existing customers will handle the change.

The creative logo design process

Listen and research

With close customer involvement, we carry out research, consider your message, where you are in your market.

We want to ensure the message is clear before any designing takes place.

Colour and typography

Typography is fundamental. It’s generally a good idea to keep font choices classic and simple.

We work with colour and tone, and consider how it'll work in mono.

Concepts

With you feedback and initial sketches, we start creating digital concepts.

We may have a dozen or more concepts to show to you. Some will be wide of the mark, some may be near what you want. Some will surprise.

Refinement

We home in on the final logo. We test is and consider how it will look if printed on a postage stamp, or a billboard (the world is not just digital!)

We try to future-proof the logo. A good logo will stand the test of time.

Finished logo

Beside the logo in a high-resolution or scalable form, we usually create a favicon. We may make monochrome, monotone and reversed versions of the logo.